Pharmaceutical samples are a key element not only in brand marketing, but also in improving patient adherence and lowering the overall costs of healthcare. But ensuring that healthcare providers — and their patients — have easy, reliable access to top-quality samples can prove to be challenging. Providers and healthcare systems are increasingly adopting a “no-see/no-call” approach to sales representatives, and Prescription Drug Marketing Act and Affordable Care Act transparency requirements have placed additional burdens on manufacturers and healthcare providers.
The solution to these challenges is MedStart™. The MedStart cabinet is a secure, configurable sample storage solution with an integrated touch-screen monitor, scanner, printer, and bar-code reader. It comes in several optional configurations to include a sample refrigerator and additional storage capacity, and because it is computer-controlled, it makes inventory management, reordering, and utilization tracking — down to the individual patient level — simple and compliant.
MedStart is the ideal solution for healthcare systems and providers who do not see sales representatives. The samples are distributed by QPharma, a worldwide leader in sample management and compliance, and healthcare systems are able to customize both the cabinet and the individual samples with their marketing message. MedStart also helps decrease the costs of care, by improving adherence (which reduces the risk of chronic illness and hospitalization) and providing patients with access to formulary-preferred treatments and relevant OTC products.
Contact us today to learn how MedStart can fuel your patient satisfaction and organizational success.